by Nel Shelby
When my Nel Shelby Productions team really loves filming something, we want to show it off. We really enjoy working with Netta Yerushalmy and were delighted to capture her HELGA And The Three Sailors with two cameras at Danspace Project this Fall.
15-second videos are perfect for Instagram and great for catching and keeping the short attention spans of your fans online. They’re fun to do in a series leading up to a show or to hold interest in between projects.
Remember, video makes a HUGE difference when it comes to a patron’s decision-making. (Google found that “Video has the most impact on consideration” when researching how people buy tickets.) Whether you’re trying to get people to donate, see a show, attend a workshop…visuals are important and video moves people to action!